Haisha Paints, Pidilite

140+ renders. One consistent vision.

Client

Haisha Paints

Type

3D Renders

Year

2024

Duration

6 Months per cycle

Intro

Scaling colour marketing without losing control.

For the launch of Haisha Paints by Pidilite, we worked with Pidilite’s in-house design team to build a visual library of home interior renders over 9 months — spanning living, dining, bedroom, and leisure spaces, rooted in real homes across South and East India’s urban and semi-urban markets. This was extended over the next 1.5 years through multiple colour variations to maximise the library’s potential.

20 master scenes, 20 adaptations, and 100+ colour variations—built over two years within a unified visual system that ensures consistency across outputs.

Intro

Scaling colour marketing without losing control.

For the launch of Haisha Paints by Pidilite, we worked with Pidilite’s in-house design team to build a visual library of home interior renders over 9 months — spanning living, dining, bedroom, and leisure spaces, rooted in real homes across South and East India’s urban and semi-urban markets. This was extended over the next 1.5 years through multiple colour variations to maximise the library’s potential.

20 master scenes, 20 adaptations, and 100+ colour variations—built over two years within a unified visual system that ensures consistency across outputs.

Intro

Scaling colour marketing without losing control.

For the launch of Haisha Paints by Pidilite, we worked with Pidilite’s in-house design team to build a visual library of home interior renders over 9 months — spanning living, dining, bedroom, and leisure spaces, rooted in real homes across South and East India’s urban and semi-urban markets. This was extended over the next 1.5 years through multiple colour variations to maximise the library’s potential.

20 master scenes, 20 adaptations, and 100+ colour variations—built over two years within a unified visual system that ensures consistency across outputs.